How You Can Use Video Testimonials to Create Social Proof Online
November 21, 2021 | Video Testimonials on Websites
Are you trying to find new employees? Every small business owner recognizes the labor market in 2021 has tightened up due to the COVID-19 pandemic. Americans are simply not applying for jobs and many open positions are unfilled. This tight labor market has been called “The Great Resignation”. Now may be the time for small […]
September 11, 2021 | Video Testimonials on Websites
Here are the 6 free tools for creating client testimonial videos in your small business. Table of Contents Get the free mobile app for video testimonials Watch the 2 hour Masterclass on Story Structure Develop your Online Personality Checklist Develop your Company Culture Checklist Calculate your Social Video ROI Layout your Lighting and Camera diagram […]
June 28, 2021 | Video Testimonials on Websites
The 2nd of Dr. Cialdini’s 6 ‘Weapons of Influence’, the Consistency Rule, states that people have a ‘nearly obsessive desire’ to appear consistent with earlier decisions they have made. According to Dr. Cialdini… “Once we have made a choice, we will encounter personal and interpersonal pressures to behave consistent with that commitment.” How does this […]
June 17, 2021 | Video Testimonials on Websites
Watch Dax Shepard interview Russell Brand and be vulnerable for his audience. You can learn from Dax how to be more attractive and trustworthy on social media video:Dax Shepard is the ‘hot guy’ in the 2014 comedy ‘This is Where I Leave You’ and one of Apple’s hottest podcast celebrities with his Armchair Expert series […]
June 12, 2021 | Video Testimonials on Websites
An interviewers’ guide to video content creation and customer connection “What do I say in a video testimonial?” Use real dialogue with your customers to create social video content. Many people struggle with this question – “What do I say on social video?” “Should I try to be funny? Should I be serious and authoritative?” […]
March 24, 2021 | Video Testimonials on Websites
Do you interview your patients or customers for online video? If so, then you need these 3 essential patient interview skills to create truly engaging videos like social media celebrity Dr. Pimple Popper, aka: Dr. Sandra Lee. Patient Interview Skills for Social Media Your patient interview skills will set you apart from your competition on […]
March 2, 2021 | Video Testimonials on Websites
Here are the most Frequently Asked Questions (FAQs) our team here at the WOW Promoter get asked on our blog and our Facebook page about how to do a video testimonial.
Should I write out questions beforehand?
Should I use natural, room lighting or artificial lighting?
Should I get an external microphone?
How to set-up the ‘long-sided interview’
Where does the interviewer sit?
Should I use one or two cameras?
February 9, 2021 | Video Testimonials on Websites
The ‘best’ examples of testimonial videos are interview videos. Especially if they are ‘do-it-yourself’ testimonial videos. We’ve got examples of Dr. Miami interviewing a patient below… Here, we’ll explain with some examples of ‘good’ and bad’ testimonial videos in the next sections… What are some examples of ‘good’ video testimonials? What are some examples of […]
January 28, 2021 | Video Testimonials on Websites
Pre-interview communicationHealth Screen Prior to InterviewHealth Screen On-siteArrive to the Live Interview siteThe handshakeSocial distancingCleaning Pre-interview communication Describe to your customer how the interview will go before it happens. Remember that your customer is probably more nervous than usual, because of the pressure of the interview and the precautions they need to take due to […]
January 24, 2021 | Video Testimonials on Websites
A good video testimonial is one that converts your prospective customers into new customers. Video testimonials are being used more and more every day – apps that automate the testimonial collection process are one reason for this increase. The demand for daily ‘content’ on social media is also driving the increase in online video – […]
November 18, 2020 | Video Testimonials on Websites
There are 2 ways to ask for a video testimonial: Directly, face-to-faceVirtually, by text/email or website display widget Which is the best way to ask questions for a video testimonial? There are 2 methods to ask for a video testimonial in 2022: When your customer is face-to-face in your place of business (Direct Request)When your […]
November 14, 2020 | Video Testimonials on Websites
Celebrity Social Proof: Orson Wells & Winston Churchill Winston Churchill nodded his head in greeting to the famous director-radio host Orson Welles as they passed each other in a crowded restaurant. Welles was trying to obtain money for a movie project from a wealthy theater financier. Upon reaching their table, the financier turned to Welles […]
September 19, 2020 | Video Testimonials on Websites
Create a Remarkable Customer Experience Listen to and Prompt Your Customer to Give You a Testimonial Use Technology to Increase the Reach of Your Testimonial Steps 1, 2 and 3 are the basic three steps to collect a customer testimonial. Steps 4, 5, 6 and 7 add context, But, let’s break these steps down so […]
April 22, 2020 | Video Testimonials on Websites
Small business owners, TikTok will change your world. You don’t dance and wave your arms, you say? So how will TikTok change your world? In 2020, TikTok is making made video self-expression cool, fun and ubiquitous in the United States. And, TikTok can be cool, fun and profitable for small businesses, too. TikTok now has […]
March 12, 2020 | Video Testimonials on Websites
Social proof online is what you can get with video testimonials from your current clients and patients. If you’ve made the decision to use video testimonials in your medical practice or small business storefront then this Checklist is the first place to start. Table of Contents What is the WOW Promoter app?Review your social media […]
January 7, 2020 | Video Testimonials on Websites
How a Physical Therapist Built a Social Media Marketing Company When I was 10 years old, I saw my whole life in front of me – in my ten-year old’s eye I saw a fully-grown, successful businessman. I was that guy in the suit, the one everyone looked up to with respect. He had all […]
June 5, 2019 | Video Testimonials on Websites
What We’ll Discuss in this Blogpost Your Testimonial Videos Need a Title Answer the Question that is in your Customers’ Mind What is the Customer Journey? Where Do Testimonial Videos Fit Into the Customer Journey? Answer New Customers’ Questions with the Testimonial Video Your Testimonial Videos Need a Persuasive Title The title is one of […]
February 21, 2019 | Video Testimonials on Websites
How many Facebook posts per day should a small business post? How many is too many Facebook posts per day? How Can Small Businesses gather User-Generated Content (UGC) such as Google Reviews and video testimonials? How can a business owner, manager or employee ask your current customer to for online reviews, Facebook posts and video […]