How You Can Use Video Testimonials to Create Social Proof Online
June 28, 2021 | Video Testimonials on Websites
The 2nd of Dr. Cialdini’s 6 ‘Weapons of Influence’, the Consistency Rule, states that people have a ‘nearly obsessive desire’ to appear consistent with earlier decisions they have made. According to Dr. Cialdini… “Once we have made a choice, we will encounter personal and interpersonal pressures to behave consistent with that commitment.” How does this […]
June 17, 2021 | Video Testimonials on Websites
Watch Dax Shepard interview Russell Brand and be vulnerable for his audience. You can learn from Dax how to be more attractive and trustworthy on social media video:Dax Shepard is the ‘hot guy’ in the 2014 comedy ‘This is Where I Leave You’ and one of Apple’s hottest podcast celebrities with his Armchair Expert series […]
June 12, 2021 | Video Testimonials on Websites
An interviewers’ guide to video content creation and customer connection “What do I say in a video testimonial?” Use real dialogue with your customers to create social video content. Many people struggle with this question – “What do I say on social video?” “Should I try to be funny? Should I be serious and authoritative?” […]
March 24, 2021 | Video Testimonials on Websites
Do you interview your patients or customers for online video? If so, then you need these 3 essential patient interview skills to create truly engaging videos like social media celebrity Dr. Pimple Popper, aka: Dr. Sandra Lee. Patient Interview Skills for Social Media Your patient interview skills will set you apart from your competition on […]
March 2, 2021 | Video Testimonials on Websites
Here are the most Frequently Asked Questions (FAQs) our team here at the WOW Promoter get asked on our blog and our Facebook page about how to do a video testimonial.
Should I write out questions beforehand?
Should I use natural, room lighting or artificial lighting?
Should I get an external microphone?
How to set-up the ‘long-sided interview’
Where does the interviewer sit?
Should I use one or two cameras?
February 9, 2021 | Video Testimonials on Websites
The ‘best’ examples of testimonial videos are interview videos. Especially if they are ‘do-it-yourself’ testimonial videos. We’ve got examples of Dr. Miami interviewing a patient below… Here, we’ll explain with some examples of ‘good’ and bad’ testimonial videos in the next sections… What are some examples of ‘good’ video testimonials? What are some examples of […]
January 28, 2021 | Video Testimonials on Websites
Pre-interview communication Health Screen Prior to Interview Health Screen On-site Arrive to the Live Interview site The handshake Social distancing Cleaning Pre-interview communication Describe to your customer how the interview will go before it happens. Remember that your customer is probably more nervous than usual, because of the pressure of the interview and the precautions […]
January 24, 2021 | Video Testimonials on Websites
A good video testimonial is one that converts your prospective customers into new customers. Video testimonials are being used more and more every day – apps that automate the testimonial collection process are one reason for this increase. The demand for daily ‘content’ on social media is also driving the increase in online video – […]
November 18, 2020 | Video Testimonials on Websites
There are three ways to ask for a video testimonial: directly, face-to-face virtually, by text/email virtually, by a website display widget We discuss How to Interview a Customer for a Video Testimonial in a separate blogpost. Things to consider when asking for a customer testimonial When your customer is face-to-face, your team will have the […]
November 14, 2020 | Video Testimonials on Websites
Winston Churchill nodded his head in greeting to the famous director-radio host Orson Welles as they passed each other in a crowded restaurant. Welles was trying to obtain money for a movie project from a wealthy theater financier. Upon reaching their table, the financier turned to Welles and said, “You know Winston Churchill?” to which […]
September 19, 2020 | Video Testimonials on Websites
How small business owners can become online influencers Create a Remarkable Customer Experience Listen to and Prompt Your Customer to Give You a Testimonial Use Technology to Increase the Reach of Your Testimonial We’ll also discuss the following: The Old Way to Collect Customer Testimonials The New Way to Collect Customer Testimonials Why Social Media? […]
April 22, 2020 | Video Testimonials on Websites
Small business owners, TikTok will change your world. You don’t dance and wave your arms, you say? So how will TikTok change your world? In 2020, TikTok is making made video self-expression cool, fun and ubiquitous in the United States. And, TikTok can be cool, fun and profitable for small businesses, too. TikTok now has […]
March 12, 2020 | Video Testimonials on Websites
Social proof online is what you can get with video testimonials from your current clients and patients. If you’ve made the decision to use video testimonials in your medical practice or small business storefront then this Checklist is the first place to start. Table of Contents What is the WOW Promoter app? Review your social […]
January 7, 2020 | Video Testimonials on Websites
How a Physical Therapist Built a Social Media Marketing Company When I was 10 years old, I saw my whole life in front of me – in my ten-year olds’ eye I saw a fully-grown, successful businessman. I was that guy in the suit, the one everyone looked up to with respect. He had all […]
June 5, 2019 | Video Testimonials on Websites
What We’ll Discuss in this Blogpost Your Testimonial Videos Need a Title Answer the Question that is in your Customers’ Mind What is the Customer Journey? Where Do Testimonial Videos Fit Into the Customer Journey? Answer New Customers’ Questions with the Testimonial Video Your Testimonial Videos Need a Persuasive Title The title is one of […]
February 21, 2019 | Video Testimonials on Websites
How many Facebook posts per day should a small business post? How many is too many Facebook posts per day? How Can Small Businesses gather User-Generated Content (UGC) such as Google Reviews and video testimonials? How can a business owner, manager or employee ask your current customer to for online reviews, Facebook posts and video […]
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